Sarah Ticho
Director

Sarah Ticho is a multi award winning artist, entrepreneur, and change-maker operating at the intersection of health, wellbeing, and embodied storytelling using cutting-edge, immersive technologies. She crafts transformative experiences that bridge the mind and body, deepening self awareness and compassion for one another.

As the director of the XR Experience, "Soul Paint," narrated by actor and activist Rosario Dawson, Sarah has garnered accolades, including Unity for Humanity and StoryFutures XR Connect Awards and SXSW Special Jury Prize in the 2024 XR conception. .

Sarah is renowned for her efforts in advancing immersive technology adoption in healthcare, evidenced by her research and consultancy, such as "The Growing Value of XR in Healthcare in the United Kingdom," which led to a £20m investment through the UKRI Mindset program. Co-directing the XR Health Alliance, she champions equitable co-creation and distribution of XR and games for health and wellbeing.

In 2022, Sarah received the International Virtual Reality Healthcare Association's Hero Award for her leadership and dedication, particularly during the Nashville tornado in 2021.

Her work has been featured in Forbes, Hollywood Reporter, Deadline, and has been seen on the BBC. She has delivered talks at esteemed festivals and institutions globally, including YouTube, MIT, Stanford University, Games for Change, Institution of Engineering and Technology, PAX, Harvard Medical School, and AWE.

In her spare time, Sarah is training as an End of Life Doula, providing non-medical support to individuals navigating the end-of-life process.